Jos Kranen and Johannes Gille, the duo behind the Dutch design studio Kranen/Gille, have been successfully joining forces since 2007. In their work, the two designers combine different disciplines, craftsmanship and industrial techniques to create engaging design objects.
The Base clock is the first project Kranen/Gille and LEFF amsterdam worked on together. Kranen and Gille initially created the base clock because they believe every designer needs a timepiece in their portfolio, even though they agree with LEFF amsterdam that "nobody really needs a clock."
Kranen/Gille: "The design of the base clock was inspired by a visual language we developed by gathering industrial production archetypes. We took industrially determined shapes and details, and used these characteristics to create a new shape. The aesthetics of the base clock are more substantial than the functional aspect of the clock. Since the shape is unique, yet recognisable, the design is open to interpretation. Everyone sees something else, which, to us, is the definition of a good design.”